The music industry has changed, look at how these shifts in power influence the success of your music career.
The music industry has changed dramatically over the past 20 years. After the many major music companies failed to adapt to a changing industry, this left a vacuum of opportunity available to others. With changes to how music is distributed and how music is consumed, the structure of the music industry has experienced shifts in power. From a diminishing recording industry to a growing live music sector, the music industry is very different playing field to what it was when major record labels ruled the roost.
Before the digital age, the music industry looked like this:
A complex system based upon the principle of a status quo between major record labels and the artists. In which the artist would attempt to get signed by a label in return for services that would further their career in music. However, the digital age took the industry by storm. This resulted in a shake-up of the industry and the old model of music business faded into the past.
With the introduction of online file-sharing services such as Napster and instant marketing tools such as social media, this changed how music was dispersed and absorbed. Now, at the dawn of a new decade, a new model of music business is growing at a rapid pace. Today, the music industry looks like this:
In conclusion, the music industry has completely been re-written. A new model of business has been established and you can now achieve a career in music independently. By placing the creatives at the heart of the music industry we are creating our own opportunities and our own success. It’s time to join a rapidly growing and immersive, independent music industry, today.
Come and join us on the 28th of February, at The Parish in Huddersfield, for a celebration of this innovative new model of music business. Network with like-minded individuals and admire live music from some of the hottest local bands. Including a free raffle with a chance to win a £300 Infinite Vibrations voucher.
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